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Giraffe · Social MediaAI-powered social media management
Strategy, content and community. The Giraffe sees further so your brand gets seen and felt.
Get your brand seen… and felt.
The Giraffe is the social media management unit at Lumia MKT. Inspired by its ability to see beyond the horizon, we analyze trends, get to know your audience and create content that connects, sparks conversation and turns followers into customers.
We manage Instagram, TikTok, Facebook, LinkedIn and YouTube with a clear strategy for each platform. We use artificial intelligence to research trends, analyze the performance of every post and predict which pieces grab the most attention, using heat map and eye tracking tools.
What the Giraffe does for your brand
Content strategy
Pillars, formats, tone and an editorial calendar aligned with your business goals.
Full-service management
We plan, design, schedule and publish. You approve, we execute.
Community management
We reply to comments and messages in your brand voice and protect your reputation.
Reels and short video
Scripts, editing and native formats for TikTok, Reels and Shorts.
AI analytics
We measure reach, engagement and conversions, and adjust the strategy with data.
Creative heat maps
AI shows us what your audience sees first, so your brand sticks in their minds.
Every platform speaks its own language. The Giraffe speaks them all.
Your brand's storefront.
Educational carousels, Reels that hook in the first 2 seconds, Stories with polls and a grid people recognize from across the room.
Organic reach no other platform gives away.
Trends adapted to your brand, native videos and creators who speak your audience's language.
Community and conversion.
Groups, events and content that activate mature audiences, plus the perfect foundation for Meta Ads campaigns.
Authority for B2B brands.
Thought leadership content for your company and your spokespeople, case studies and posts that open sales conversations.
The world's video search engine.
Videos that answer what your customers are searching for, Shorts for reach and a channel strategy that also boosts your SEO.
Why hire a social media management agency?
Posting is not the same as communicating. A brand that grows on social media needs strategy, consistency, quality design and someone reading the data every week. When you do it yourself, social media usually ends up at the bottom of the to-do list.
With the Giraffe you get a team of strategists, designers and community managers focused on your goals: more reach, more engagement and, above all, more conversations that end in a sale.
Social media powered by AI, with a human soul
We use AI for what it does best: spotting trends, analyzing thousands of data points, testing copy variations and producing visual content fast. Everything goes through human creative direction so your brand sounds authentic and approachable.
Our unit works hand in hand with the Peacock (AI content) on production and with the Lion (paid media) to amplify what works best.
Which platforms should your brand be on?
You do not need to be everywhere. Instagram is still key for consumer brands, TikTok accelerates organic reach, LinkedIn is the B2B showcase and Facebook keeps mature communities and audiences. In the assessment we choose together the platforms where your customer really is. Ready to shine where it counts?
How we work with you
Assessment
We review your profiles, competitors and audience.
Strategy
We define pillars, formats and a calendar.
Production
We design and write every piece for your approval.
Community and data
We publish, reply and optimize every month.
Social media: frequently asked questions
Have another question? Message us and we'll get back to you today.
How many posts are included in social media management?
We build plans around your goal. A typical plan includes 12 to 30 pieces per month across posts, carousels, stories and reels. We recommend the frequency you can sustain with quality.
Do you reply to my customers' messages?
Yes, community management can include replies to comments and messages during business hours. If you want 24/7 support, we pair it with the Monkey's AI automation.
Can I approve content before it goes live?
Always. We share the calendar and the pieces in advance so you can review them and request changes.
Does social media management include paid ads?
Organic management and paid media are separate services that complement each other. We can include both in a single plan.
The whole pack works better together
Ready to light up your Social media?
Tell us your goal, in English or Spanish. We'll reply within one business day with a clear proposal.